As commercial voice over actors, we strive to eliminate the "sell" in a piece of copy. We aim to sound natural and conversational as we talk about things like the "sensorial experience of Clorox Scentiva™ Disinfecting Mopping Cloths". We do it, and because we are trained actors, we do it well.
However, as soon as we start looking for work, some of us grasp at every job we can get and sell ourselves in a blatant way. Ironically, we forget that just as these companies work very hard to figure out every detail of their product - the color, the label, the sound of the voice that presents it - we, too, must spend quality time asking ourselves the right questions to promote our product -our voice- in a natural way.
By knowing what images your voice evokes, and branding yourself accordingly, clients will connect with your voice visually. They'll know who you are, where you fit in, and how you are going to solve their problem.
The process of branding can be overwhelming when you have no idea where to start.
Ian Price, a graphic design branding expert, demystifies the process as he discusses the importance of branding, how to find your specific brand, and create a marketable image that’s right for you!
Once you've figured out your brand, you'll need to promote it to let potential clients know that you are exactly the resource that they need.
But beware, self-promotion is not for the faint-hearted!
Keith Norton will build your confidence by sharing concrete ideas for self-promotion, brainstorming new ideas with fellow voice actors, and practicing exercises that will give you the courage and skills to self-promote like a boss. This class is great for actors who have been in the business awhile as well as those just starting out.
Explore the role dubbing plays at Netflix, with interesting nuggets from the dubbing and subtitling team at Netflix themselves!
Seventeen's Leah Campano asks Rosalie Chiang questions about the VO industry, her career and more!
Elley Ray Hennessy shares her wisdom regarding voicing animated characters.
Aaron sits down with Lori Alan to discuss a voice actor's role in animation and up coming class, Talk to the Booth Lady.
Video games have become a sophisticated and immensely popular form of entertainment and recreation, and the voice acting involved keeps evolving.
Five ways to mitigate the negative consequences that come along with time change.
In anticipation of her upcoming class on American Accents, Aaron sits down with renowned dialect coach of stage and screen, Lynne Soffer, for a brief interview.
Get out of your own way and own your year in VO by applying this advice.
Aaron meets with Walt Gray IV to discuss the why voice actors should know how to audition through self-tapes.
Aaron asks Gavin a few questions about Commercial VO and his new class at Voice One.
Join us on September 8 and meet Cliff!
'Twelve Minutes' required much more time in the booth
Voice actor Kayleigh McKee discusses her experience in voiceover and progress in representation
Blizzard's Casting Director Wants You to Bring Truth to the Fantastic Worlds of Video Games
Join us this Thursday (8/5) for a *FREE* Webinar!
Meet and perform for some of the best in the industry!
Much has changed in Voice Over in the past few decades.
Tackling the issue of representation in the audiobooks industry comes with a number of unique concerns
Come meet our next guest talent agent!
What makes acting in animation believable and bookable?
Anjali shares realistic advice from what she has learned over the course of her amazing career.
Award season always brings up the question about recognition of voice acting by the Academy